HI!

Ciao – hola – olá
Sawubona – Здравейте
kamusta – ہیلو – hello

Ciao – hola
olá – Sawubona
kamusta – ہیلو
hello – Здравейте

ABOUT US
Welcome to Scaling Davids
We aim to be the ultimate performance marketing partner that our clients could ever have. This means that we work with companies and entrepreneurs who need a reliable partner to outsource all their paid marketing activities. We specialize in working with eCommerce brands on the platform Shopify. No matter what the vertical is, the strategies are tailor-made and suitable to reach each business’ goal.
VISION

We are the partner that makes sure the customer journey is optimized from the very top to the very bottom of their funnel, through strategic acquisition and retention marketing activities. We are the foundation for any DTC business for them to be able to serve their customers at their best. 

MISSION
We drive sustainable and steady growth to direct-to-consumer brands by analyzing the overall business health status, breaking down complex issues into specific actionable steps, and optimizing every single step of the customer journey.
THIS IS US & OUR STORIES
THIS IS SCALING DAVIDS
ANDREA
FOUNDER & HEAD OF GROWTH
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ANDREA TONETTI


FOUNDER & HEAD OF GROWTH

He is a former pizza making wizard, but decided that entrepreneurship would have been the best way to fulfill his professional life and bring a positive impact to this world. He was the youngest Facebook employee in Lisbon’s office, and now he’s leading by example, and learning a lot along the way. He's a powerhouse with muscle-ups and a knack for solving problems. He can't resist ending chats with a "Ciaoo", is hooked on voice messages, and has a soft spot for questionable movies like Sharknado.

LUCA
FOUNDER & HEAD OF SERVICE
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LUCA DE BENEDETTO


FOUNDER & HEAD OF SERVICE

He is an Aeronautical Engineer turned into a Digital Marketing Master. He’s a constant traveler, and he says his best decision ever was to leave his engineering career to follow his entrepreneurial spirit. His strengths lie in leadership, a growth mindset, and commitment to problem-solving. He has a soft spot for fashion and can't resist a slice of pizza. And as for what truly makes him indispensable? Well, some secrets are best kept until the right moment!

FLOR
CREATIVE DIRECTOR & BRAND IDENTITY DESIGNER
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FLORENCIA ALETTA DE SYLVAS


CREATIVE DIRECTOR & BRAND IDENTITY DESIGNER

She is a professional creative director with more than 20 years of experience between corporate, design studios and freelance. Art is a strong pillar of her life, her paintings are decorations that have invaded her home.
She’s also a Yogui, breath work coach, and can’t stop drinking mate and talking about Messi.
Obsessed with visual languages, semiotics, and typography, and has a genuine knack for people.

SAM
HEAD OF OPERATIONS
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ANDREA TONETTI


OPERATIONS MANAGER

From Engineering/Sales Specialist to being our Go-To Project Management Expert. He is always in action. His meticulous nature translates into a precise and systematic approach to organization. In the game of business, if we were a cricket team, he'd be our star all-rounder, hitting it hard! While he's got a flair for beard and hair styling, he can't resist the allure of fine dining and is an cricket enthusiast.

ANDREA
FOUNDER & HEAD OF GROWTH
He is a former pizza-making wizard but decided that entrepreneurship would have been the best way to fulfill his professional life and bring a positive impact to this world. He was the youngest Facebook employee in Lisbon’s office, and now he’s leading by example, and learning a lot along the way. He’s a powerhouse with muscle-ups and a knack for solving problems. He can’t resist ending chats with a “Ciaoo”, is hooked on voice messages, and has a soft spot for questionable movies like Sharknado.
LUCA
FOUNDER & HEAD OF SERVICE

He is an Aeronautical Engineer turned into a Digital Marketing Master.
He’s a constant traveler, and he says his best decision ever was to leave his engineering career to follow his entrepreneurial spirit.
His strengths lie in leadership, a growth mindset, and a commitment to problem-solving. He has a soft spot for fashion and can’t resist a slice of pizza.
And as for what truly makes him indispensable? Well, some secrets are best kept until the right moment. 

FLOR
CREATIVE DIRECTOR & BRAND IDENTITY DESIGNER

She is a professional creative director with more than 20 years of experience between corporate, design studios, and freelance.
Art is a strong pillar of her life, her paintings are decorations that have invaded her home.
She’s also a Yogui, breath work coach, and can’t stop drinking mate and talking about Messi.
Obsessed with visual languages, semiotics, and typography, and has a genuine knack for people. 

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HINA
PROJECT
MANAGER
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HINA RIAZ


PROJECT MANAGER

She is stay-at-home mom with a deep passion for technology and science and once an avid Physics lover who had a profound fascination with machines, gadgets, and the laws of nature.
Her drive comes from her passion for learning. She loves to explore and learn new things. A lover of challenges and solving mysteries because it keeps her engaged and enthusiastic. She is an internet freak.

UMER
PROJECT
MANAGER
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LUCA DE BENEDETTO


PROJECT MANAGER

He is a gamer turned lead generation guru, now playing a new game:
Project Management at Scaling Davids.
He is here to tackle clients and campaigns with the precision of a seasoned gamer, always leveling up in the digital marketing world.
Let's slay those marketing monsters together!

ALESSIO
MARKETING STRATEGIST
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ALESSIO ARESU


MARKETING STRATEGIST

He is our marketing dynamo, he's an integral part of Scaling David's Italian brigade. As a devoted dog dad with a penchant for travel, he immerses himself in diverse cultures, propelling businesses onto the global scene. His methodical nature is unmatched, and his work ethic is unparalleled. Yet, he struggles with growing a full beard, has an appetite that rivals two, and has a curious habit of hyperlinking just about everything.

DANIEL
MARKETING STRATEGIST
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DANIEL BELLO


MARKETING STRATEGIST

He is originally from the Caribbean, where the sun shines all year round. You can easily see how that reflects on his warmth and easy going attitude.
He comes from a long line of marketing professionals, so the industry runs through his veins. He also loves creating that special ads strategy to push clients to reach their goals and skyrocket their sales.
While he boasts a balanced creative-analytic approach as a strength, he's notably obsessive about time planning.

USAMA
HEAD OF OPERATIONS

From Engineering/Sales Specialist to being our Go-To Project Management Expert. He is always in action. His meticulous nature translates into a precise and systematic approach to organization.
In the game of business, if we were a cricket team, he’d be our star all-rounder, hitting it hard!
While he’s got a flair for beard and hair styling, he can’t resist the allure of fine dining and is a cricket enthusiast. 

HINA
PROJECT MANAGER

She is a stay-at-home mom with a deep passion for technology and science and once an avid Physics lover who had a profound fascination with machines, gadgets, and the laws of nature.
Her drive comes from her passion for learning. She loves to explore and learn new things. A lover of challenges and solving mysteries because it keeps her engaged and enthusiastic. She is an internet freak. 

UMER
PROJECT MANAGER

He is a gamer turned lead generation guru, now playing a new game:
Project Management at Scaling Davids.
He is here to tackle clients and campaigns with the precision of a seasoned gamer, always leveling up in the digital marketing world.
Let’s slay those marketing monsters together!

Play Video
ALESSIO
MARKETING STRATEGIST
He is our marketing dynamo, he’s an integral part of Scaling David’s Italian brigade. As a devoted dog dad with a penchant for travel, he immerses himself in diverse cultures, propelling businesses onto the global scene. His methodical nature is unmatched, and his work ethic is unparalleled. Yet, he struggles with growing a full beard, has an appetite that rivals two, and has a curious habit of hyperlinking just about everything.
DANIEL
MARKETING STRATEGIST

He is originally from the Caribbean, where the sun shines all year round. You can easily see how that reflects on his warmth and easygoing attitude.
He comes from a long line of marketing professionals, so the industry runs through his veins. He also loves creating special ad strategies to push clients to reach their goals and skyrocket their sales.
While he boasts a balanced creative-analytic approach as a strength, he’s notably obsessive about time planning. 

CAROLINA
MEDIA BUYER

She is an enthusiastic person with a passion for surfing and a deep bond with nature.
She is always up for challenges. She thrives on building new relationships and is deeply committed to Digital Marketing, continuously learning and aiming for expertise.
She is detail-oriented and cherishes their friends and family, She also has unique quirks: re-watching series multiple times, enjoying kiwi with its skin, and a fondness for chocolate. 

GLOBAL
REMOTE
CREW
WANT TO BE PART OF THE DREAM TEAM?
AHMED
MEDIA BUYER

He is an adventurer who really loves going on hikes and exploring all the amazing things in nature but also is an expert on digital marketing.
He loves to sleep a lot, but don’t let that fool you, he is always active in resolving problems.
He is a master in the wheel and pays super close attention when people talk.
Around him, every moment feels like a big adventure. He is full of energy and can do lots of cool things, showing how awesome life can be! 

MIMI
LEAD DESIGNER

She is a perfectionist to the extreme.
Design is everything for her and she strives to make sure every client is totally in love with the work she provides.
She’s also a movie and series addict and will provide you with recommendations on request. Loves to discover new restaurants and is skincare-obsessed, always has tips for you. She is not a fan of too much cold or too much heat, and is exceptionally meticulous, which can sometimes be a drawback. 

TERE
LEAD DESIGNER

It’s Maria’s wonderful perspective on life that gives her the ability to produce great creatives.
In her free time, she also likes to make music, ask her pets how their day went, and sing like a whale! From time to time, she also designs.
She has a deep appreciation for sunsets and is a versatile artist. Also, she freaks out at background TV noise and has a strong aversion to any form of cruelty. 

Play Video
CAROLINA
MEDIA BUYER
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CAROLINA


MEDIA BUYER

She is an enthusiastic person with a passion for surfing and a deep bond with nature.
She is always up for challenges. She thrive on building new relationships and is deeply committed to Digital Marketing, continuously learning and aiming for expertise. She is detail-oriented and cherish their friends and family, she also have unique quirks: re-watching series multiple times, enjoying kiwi with its skin, and a fondness for chocolate.

AHMED
MEDIA BUYER
Read More

AHMED


MEDIA BUYER

He is an adventurer that really love going on hikes and exploring all the amazing things in the nature, but also is an expert on digital marketing. He love to sleep a lot, but don't let that fool you, he is always active to resolve problems. He is a master in the wheel and pay super close attention when people talk. Around him every moment feels like a big adventure. He is full of energy and can do lots of cool things, showing how awesome life can be!

MIMI
LEAD DESIGNER
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MICHELLE ARRIA


LEAD DESIGNER

She is a perfectionist to the extreme. Design is everything for her and she strives to make sure every client is totally in love with the work she provides. She’s also a movie and series addict and will provide you with recommendations on request. Loves to discover new restaurants and is skincare-obsessed, always has tips for you. She is not a fan of too much cold or too much heat, and is exceptionally meticulous, which can sometimes be a drawback.

TERE
LEAD DESIGNER
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MARIA TERESA PAZ


LEAD DESIGNER

It’s Maria’s wonderful perspective on life that gives her the ability to produce great creatives. In her free time she also likes to make music, asking her pets how their day went and singing like a whale! From time to time, she also designs. She has a deep appreciation for sunsets and being a versatile artist. Also she freak out by background TV noise and have a strong aversion to any form of cruelty.

MAGUI
GRAPHIC DESIGNER

Our little red hair is a Graphic designer and photographer. Pinterest is her daily newspaper and she enjoys getting inspiration from everywhere.
Do you know the cool art teacher with crazy ideas? Yep, that’s her!
She is a dedicated workaholic and embodies typical Capricorn traits, she has soft spots for Disney movies and puppies.
The only way to answer is by voice message. 

JESI
AUDIOVISUAL DESIGNER

She lights up our team with her incredible image and sound design and finds creating beautiful graphics easier than explaining her job to her parents.
Kind and down-to-earth in nature, she’s as happy designing a thoughtful birthday video for a team member as she is creating her next big campaign for a multi-million dollar company. She always sees the half-full glass and is a team player at heart, she struggles with math and is driven by a need to find passion in everything she does. 

MARCO
AUDIOVISUAL DESIGNER

He is our resident night owl with a flair for creative problem-solving and a penchant for pop culture nods.
Outside of work, he’s immersed in music, comics, and striking Jojo poses.
While he’s a versatile design maestro and claims to be Gotham’s protector, he’s not fond of sunlight and isn’t into sports. 

Play Video
MAGUI
GRAPHIC
DESIGNER
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MAGDALENA BLAHA


GRAPHIC DESIGNER

Our little red hair is a Graphic designer and photographer. Pinterest is her daily newspaper and she enjoys getting inspiration from everywhere. You know the cool art teacher with crazy ideas? Yep, that's her! She is a dedicated workaholic and embodies typical Capricorn traits, she has soft spots for Disney movies and puppies.
The only way to answer is by voice message.

JESI
AUDIOVISUAL DESIGNER
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JESSICA BAUER


AUDIOVISUAL DESIGNER

She lights up our team with her incredible image and sound design, and finds creating beautiful graphics easier than explaining her job to her parents. Kind and down-to-earth in nature, she’s as happy designing a thoughtful birthday video for a team member as she is creating her next big campaign for a multi-million dollar company. She always sees the half-full glass and a team player at heart, she struggles with math and is driven by a need to find passion in everything she does.

MARCO
AUDIOVISUAL
DESIGNER
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MARCO


AUDIOVISUAL DESIGNER

He is our resident night owl with a flair for creative problem-solving and a penchant for pop culture nods. Outside of work, he's immersed in music, comics, and striking Jojo poses. While he's a versatile design maestro and claims to be Gotham's protector, he's not fond of sunlight and isn't into sports.

MICHAELA
PEOPLE
MANAGER
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MICHAELA REYNOLDS


PEOPLE MANAGER

She is a meticulous and dependable professional with expertise in general administrative tasks and ensuring adherence to regulations. She's poised to make a significant positive contribution. Love a rainy day and tasting waffles and cheesecakes, she's not keen on raisins and olives and is affected by unhappy team members.

ANATOLIY
BOOKKEEPER
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ANATOLIY DESHEV


BOOKKEEPER

He is like the big daddy in the house, as his main role is to make sure the company survives (and thrives). He is in love with fitness almost as much as he’s with financial stuff most of us don’t understand. His strengths include a preference for Apple products, wearing shorts year-round, and seamlessly blending fitness with finance. He struggles with spicy food, can't stand uncomfortable beds, and has a weakness for cigarettes.

MICHAELA
PEOPLE MANAGER

She is a meticulous and dependable professional with expertise in general administrative tasks and ensuring adherence to regulations. She’s poised to make a significant positive contribution.
Love a rainy day and tasting waffles and cheesecakes, but she’s not keen on raisins and olives and is affected by unhappy team members. 

ANATOLIY
BOOKKEEPER

He is like the big daddy in the house, as his main role is to make sure the company survives (and thrives). He is in love with fitness almost as much as he’s with financial stuff most of us don’t understand.
His strengths include a preference for Apple products, wearing shorts year-round, and seamlessly blending fitness with finance.
He struggles with spicy food, can’t stand uncomfortable beds, and has a weakness for cigarettes. 

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